Tomorrow’s Professional Photographers as a Focus Group

The professional lighting equipment manufacturer – broncolor – has launched a global education programme. Educational institutions and students alike can enjoy free learning content and can get access to subsidised lighting equipment.

The professional lighting equipment manufacturer – broncolor – has launched a global education programme. Educational institutions and students alike can enjoy free learning content and highly specialised seminars and can get access to subsidised lighting equipment.

Basel, Switzerland (September 2021): According to Keypoint Intelligence, over 1.43 trillion photos were taken in 2020, and the number is expected to increase significantly every year. Contrary to this trend, the number of professional photographers with a sound knowledge of the complete image process cycle is declining. Companies wishing to fill positions, especially in the booming ecommerce industry, face challenges in recruiting talents.

broncolor wishes to support knowledge retention in the professional photography industry and has launched a global education programme. With the programme, eligible educational institutions, faculty members and students have access to free digital learning content and can benefit from subsidised lighting equipment, including accessories and consumables. The programme is complemented by seminars that are tailored towards mastering professional lighting techniques, either for students directly or for educators with a teach-the-teacher methodology. The initiative is mutually financed by broncolor and its global partner network.

Besides contributing to sustainably securing the retention of knowledge and skills, the programme fosters the networking of the next generation of professional photographers: specialists who are essential to managing and overseeing ecommerce productions, creative commercial photography shots, as well as demanding cultural heritage projects. Interested parties can get in touch with a local broncolor partner or find more details at www.broncolor.swiss/education

Shaping the world of commercial photography for more than 60 years, Bron Elektronik manufactures professional flash and continuous light solutions for photography and videography under its legendary brand, broncolor. Known for premium products with the best operating convenience, long-term value and reliability, professionals in the field of commercial photography, ecommerce, as well as cultural heritage trust broncolor for their demanding lighting needs. The power pack and monolight solutions along with the extensive range of high-quality light modifiers and the iconic broncolor Para reflectors are an integral part of many prestigious studios across the globe. broncolor is committed to its Swiss heritage and maintains its development and production facilities in the heart of Europe – Switzerland. The products are available in more than 60 countries through a dedicated partner and service network.

Contact
Bron Elektronik AG
Manuel Gehrig
Hagmattstrasse 7
4123 Allschwil
Phone: +41 (0)61 485 85 85
E-Mail: info@broncolor.swiss
Url: http://www.broncolor.swiss

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